Rebecca Castellani Rebecca Castellani

Increasing Impressions, Reach, & Engagement with Instagram Reels

The hype around Instagram Reels is, well, real. After a six-month Reels campaign, our client saw Instagram reach, impressions, and engagement all increase by more than 150%. Read on to learn how we did it and discover if a similar approach can beget the same results for your business.

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Spilled Tea Rebecca Castellani Spilled Tea Rebecca Castellani

The Tea: Instagram Giveaways

Contest content is everywhere these days, so we decided to explore the best practices and winning strategies for Instagram giveaways. Here’s what we learned from our research and experimentation.

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Rebecca Castellani Rebecca Castellani

An Update on the Instagram Algorithm for Small Businesses

We specialize in staying on top of the latest social media curveballs and providing you with the intel you need to optimize your Instagram presence. So before you hit that post button, check out these updates to ensure you’re getting the hard-earned likes you deserve.

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